In today’s tightening credit markets, it has been more and more difficult for businesses to get customers approved through conventional finance programs. East Bridge Funding has been pioneering unique consumer finance programs since 2007 and is able to assist retailers and service providers by utilizing its powerful capital network. The East Bridge Funding network contains the nation’s top banks, finance companies, hedge funds, private equity firms, debt buyers, and servicing companies. Through these important relationships, East Bridge is able to offer their clients the most versatile and aggressive consumer finance programs available.
Our approach to consumer finance is to make the most out of every receivable. This is done by creating tiered programs that are more credit inclusive. These programs can be utilized by good credit borrowers as well as sub prime or second look borrowers. East Bridge realizes that credit score shouldn’t be the sole judge of credit worthiness and strives to create programs that factor in other considerations for approval, not just a credit score. This is extremely important for the success of sub prime consumer finance programs or second look programs.
East Bridge traditionally builds and markets consumer programs for most unsecured products or services. These programs are designed specifically for a particular client or industry and are offered through our subsidiary brands. Consumer finance programs for merchants selling products or services outside of the medical industry are marketed through Variant Finance™ while our patient finance division is called SimpleSelect Patient Finance®.
The majority of the consumer finance programs East Bridge Funding creates and markets are done so through its subsidiary Variant Finance. Variant is home to the largest variety of financing programs available in the United States including Prime, Sub-Prime, and Tertiary.
SimpleSelect Patient Finance® is a consumer finance program that can be used to finance a wide variety of elective medical services, procedures, and products including cosmetic surgery, LASIK, dental and orthodontics, chiropractic services, veterinary services, and hearing aids.
East Bridge has been building and managing consumer programs in a wide variety of industries since 2007. Our clients range from businesses doing $1 Million in annual revenue to Fortune 500 companies. East Bridge’s network contains over $1 Billion in capital for the consumer financing programs we develop and market.